Royal Free Hospital
The Royal Free London was building a new Pears building which will be at the forefront of medical research in immunotherapy. We was tasked to design 70 meters of hoardings which was colourful and engaging to the public to educate people on what the building will be used for. The vibrant colour pallet played a vital role with loose illustrations to depict some hard visual topics such as liver cancer.
All work done whilst working at tothepoint and all work had input from the team.
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The panels stretched accross 70 meters. It consisted of four sections; the science behind immunology, the building, a brief history of immunology and a community section. Children from the local community was asked to create their own interpretation of cells and viruses. We then used these amongst our designs.

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The panels stretched accross 70 meters. It consisted of four sections; the science behind immunology, the building, a brief history of immunology and a community section. Children from the local community was asked to create their own interpretation of cells and viruses. We then used these amongst our designs.

+ more work

Lloyd’s Register Foundation
creative campaign + merchandising + editorial

Captions
branding + editorial + print + campaign +UX & UI design

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